The function of packaging design is to solve consumers'initial purchase.
First of all, packaging should jump out of similar products and attract consumers'attention. We should differentiate with similar products, especially with the eldest and the second.
Secondly, when consumers are attracted by packaging, go in or pick up the product for a closer look. We need to have core selling points to stimulate his desire to buy.
Who met the question mark in logo & ldquo;? & As the main element of packaging, the formation of their own super visual symbols can enhance consumers'memory, but also with the packaging on the market to open the difference. Inside the question mark, do the illustration of the healing department, continuing the style of who meets milk tea.